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KORTEKS Mensucat’s influence in international markets is increasing steadily. Working in close coordination with other plants and entities in the Zorlu Textiles Group located in South Africa, France, Iran, and China, the company keeps abreast of developments in markets around the world and positions itself accordingly.
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Through the Zorlu Textiles Group’s liaison office in China, KORTEKS Mensucat keeps a close watch on developments taking place in the Chinese market. The company is able to defend its competitive advantage in international markets by working closely with Chinese manufacturers on standardized products
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KORTEKS has also entered the Iran market through the Zorlu Textiles Group’s TAÇ plant in that country. Zorlu Holding’s textile investment in Tabriz consists of three units–yarn spinning, weaving, and embroidering–and became operational in the last quarter
of 2003.
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